“Great to have Theatre ‘Out in the Sticks’”: The Third Season of INN CROWD has Begun!

Since 2016, we’ve been working in collaboration with fellow rural touring organisation Applause (who do what we do – but in Kent and Sussex), to deliver a unique programme of spoken word-inspired performances, specifically tailored to rural pubs! INN CROWD’s aim is to support pub landlords in offering something a little different to their regular punters and attract new customers too, by enabling them to host high-quality performances in their pubs. This helps cement the pub as a vital part of rural community life, and allows local people the chance to see fantastic professional live art in a familiar and comfortable setting, often without having to travel far at all.

The third season of this brilliant project has just kicked off, with INN CROWD’s first co-production in the form of ‘Holmes & Watson: The Case of the Rhyming Crime’ by Dr Illingworth and Mr Simpson, delighting audiences in 4 rural pubs (The Burston Crown, The Wheatsheaf in West Beckham, The King’s Head in North Lopham and The Dun Cow in Christchurch). As well as this commission, the INN CROWD project will see local pubs host performances by critically acclaimed and award-winning poet Luke Wright (Norfolk and Norwich Festival hit for 2 years running); a one-man play where the famous Lord Byron regales local pubs with his tales of debauchery and romance; and an interactive show called ‘Voted Out’ by local performance poets Mark Grist and Tim Clare, in which audiences can use state-of-the-art technology to interact with the performance, voting real-time on the subject of the poems themselves. Other upcoming events include shows by duo Living Spit, who will deliver their unique brand of musical comedy, and previous INN CROWD hit David Mynne with a one-man version of Great Expectations.

So if you fancy a bit of poetry with your pint, head to our website to see if INN CROWD is coming to a pub near you! If you’re a pub landlord who’s interested, or an artist with a story to tell, more details about the project and how you can get involved are on the INN CROWD website. If you’ve been along to an INN CROWD event and want to share your thoughts and photos, use the hashtag #INNCROWD on Twitter and Facebook!

“Bring entertainment to the pub; that’s what pubs are for. Bring the villages together. Fantastic!”

INN CROWD is a partnership project run by rural touring organisations Creative Arts East in East Anglia and Applause in Kent and Sussex, with artistic support from Writers’ Centre Norwich and expertise from Pub Is The Hub. It will continue until 2019, with majority funding from Arts Council England and the Esmée Fairburn Foundation.


Introducing… James McDermott

We’re kicking off our blog with a brand new feature, Introducing…, where we pick the brains of award-winning Norfolk-based playwright and performer James McDermott, who makes his Creative Arts East debut on Saturday 27th January at Ovington Village Hall, with his critically acclaimed comedy, Rubber Ring.

Rubber Ring is a laugh-out-loud coming-of-age comedy set in Sheringham, and based on McDermott’s own experiences as a working-class Morrissey-obsessed teenager exploring his own sexuality against the backdrop of rural Norfolk. McDermott describes it as “a play with a big heart full of big characters and big laughs”, and his script blends song lyrics, music and autobiographical tales of his teenage years, and promises to be a night out audiences won’t forget…

Sum up your show in 3 words:

‘Funniest! Show! Ever!’

What is your favourite spot in East Anglia?

‘On good days, the clifftop walk from Weybourne to Sheringham. On bad days, Norwich Train Station so I can escape to London.’

If you had one super power, what would it be?

‘The ability to read minds so I could really understand human psychology and then hopefully write better characters. And so I would know who fancies me back and then I wouldn’t waste time pursuing people who don’t.’

What was the first film you saw in the cinema?

‘I want to say it was a Francois Truffaut film but it wasn’t. It was Rugrats In Paris. Very different type of French cinema…’

And finally, give us one reason why people should come and see your show!

‘Because coming out to see a laugh-out-loud coming-of-age comedy about growing up in Norfolk is better than staying in watching repeats of Maigret on ITV Three whilst wolfing down a box of Brandy Snaps.’


Rubber Ring will be performed at Ovington Village Hall on Saturday 27th January at 7.30pm. The show is a ‘Pay What You Decide’ performance, giving audiences the opportunity to come, watch, and pay what they think their experience is worth after the show. McDermott will also be holding an informal post-show discussion. Capacity is limited so it is advisable to book in advance. To do so, please call 01953 885848 or click here for more information.

Rubber Ring has been selected as part of our rural touring programme, and will also tour to Sheringham Little Theatre on 5th May and Wymondham Central Hall on 12th May. For more information on upcoming events, please visit our website.